Our Blog
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Looking back at 2011 at Ogilvy Noor: the year in review
19, December, 2011
We’re nearing the end of 2011, which means it’s a good time to take a look back at what has been happening, what we’ve been up to and of course the momentous changes beyond what could have been predicted 12 …
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Watch the 2011 Multicultural Award and our presentation at the American Muslim Consumer Conference
4, November, 2011
Last weekend, we were honoured to receive the 2011 Multicultural Award from the American Muslim Consumer Conference. Our Head of Strategy Nazia Du Bois (nee Hussain) was the guest of honour and was presented with the award. (Pictured: right) Click …
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Ogilvy Noor video: Find out what we do, and meet the team
27, October, 2011
Ogilvy Noor was launched in 2010 and since then has been working hard on building brands with Muslim consumers. Watch the video to find out more on why Ogilvy Noor was founded, and the work that we are engaged in. You …
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Featured in The National: Getting to know the market
11, October, 2011
We are featured today in today’s edition of The National Major companies looking to crack large markets usually target countries with vast, rapidly expanding populations such as China. But there is one community whose growth is expected to outpace all …
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Eid Mubarak from Ogilvy Noor!
29, August, 2011
Along with 1.8 billion Muslims around the world, we will be celebrating the Islamic festival of Eid ul Fitr this week…
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The Insider’s View at Ogilvy Noor
27, July, 2011
OgilvyNoor’s newest recruit, Shelina Janmohamed comments on her first 3 months at the world’s home of expertise on Muslim consumers… At first glance religion and shopping don’t seem very likely bedfellows. After all, religionists often rail against consumerism eating away at …
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Ogilvy Noor Wins WPP Atticus Grand Prix
30, June, 2011
Hurrah! Our groundbreaking publication “Brands, Islam and the New Muslim Consumer: How to Build Brands That Appeal to Muslims” has just won the Grand Prix award in the WPP Atticus Awards. The book was the best submission in the …
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Ogilvy Noor celebrates its first birthday
4, June, 2011
Happy Birthday to OgilvyNoor! We’re celebrating a year since our launch, as the world’s first home of expertise on marketing to Muslim consumers. Last year, we published our groundbreaking research “Brands, Islam and the New Muslim consumer” which addresses the …
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Welcome to our new blog!
3, June, 2011
We’re excited to announce a new-look website, which includes this blog! The OgilvyNoor team will be posting here regularly about the work we’re doing, our thoughts on current events, and all things of interest to those who better want to …