Ogilvy Noor in the Press

  • Islamic wealth management report: Ogilvy Noor highlights the opportunity

    14, September, 2012


    In an extensive report by Swiss Bank Sarasin on Islamic Wealth Management in 2012, Ogilvy Noor’s pioneering presence in the field of Islamic branding and understanding of how brands are perceived by Muslim consumers sets the scene for their explanation of the growth of this segment.

    They introduce the report by saying: “The choice of the topic for this year’s report is related to an interesting incident. At Bank Sarasin’s Islamic Wealth Management forum in Muscat, an Oman-based businessman posed excellent questions: “How do I make my company Islamic? What does this mean? What are the implications, and what are the requirements?”.

    Read the full report here.